I attend and speak at some of the best digital marketing conferences all over the world, and I can count on one-hand the number of sessions I’ve seen that...
Category - Ecommerce
What are key performance indicators (KPIs)? They are milestones on your journey to becoming a successful business. Monitoring them regularly will help you...
The e-commerce and online retail industry is growing at a rapid pace. People are earning a lot of money without even leaving the comforts of their home. This...
There are quite a few businesses that hesitate on whether to invest in their customer service or not. These businesses regard customer service as an essential...
When it comes to e-commerce, it seems like one day you are in and the next you are out. With online shopping now more accessible than ever, customers are...
Congratulations! Your e-commerce store is set up and on its way to becoming a sales powerhouse. Now that your products and services are on the online space...
According to predictions, by the year 2020 artificial intelligence will manage 85% of customer interactions. Yes, AI has that much potential. And one of the...
The holiday season is around the corner, and going by statistical facts, each passing year makes holiday eCommerce a brand new opportunity for spiked sales and...
The internet has become an inseparable part of human life. The online presence of any company on the internet plays an important role to market their goods and...
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Is your website ready for the holidays?
Far too many entrepreneurs and online business owners conclude their websites, stores, applications, and various online tools they use to keep sales going and...
It’s been four years since Apple launched Apple Pay, which together with Google Pay and Samsung Pay have ushered in the modern era of mobile payments. These...
Customer or user engagement is one of the biggest and loudest buzzwords in the marketing industry right now. It is no longer enough to advertise your brand, to...
It’s a common misconception that all marketing campaigns are created equal, at least when it comes to how to handle them. For example, one does not market a...
In a world that is witnessing an unprecedented degree of interconnectedness, cybersecurity is increasingly becoming one of the most vulnerable aspects of...
‘B for C’ is going to be the new thing. Let me expand that. Bitcoin for Coffee. Sounds good, right? Well, the fact is Starbucks’ customers won’t be able...