However, this frequent need to hop onto Zoom calls for everything leads to fatigue among remote workers. It makes you feel tired, exhausted and overwhelmed — a familiar feeling for remote workers using Zoom or other video conferencing platforms.

This fatigue often leads to a decay in productivity and rest, leaving you unrested. But there’s a way to work around it. In this article, we will talk about some best practices that you can implement to prevent this fatigue and keep yourself well-rested.

5 ways to beat zoom fatigue while working remotely

As a remote worker, you cannot reschedule or reduce the number of meetings happening, no matter how redundant they may seem to you. Instead, you can take some steps to ensure that you’re motivated despite challenges at all times

Here are some tips to keep your productivity on the higher side while attending virtual meetings:

1. Dress up for the call

The best way to get into work mode and pump yourself is to dress up. Get out of your work-from-home PJs and get into office wear. 

While it may seem unnecessary at first, once you do it, you’ll feel fresh and ready to get into action. 

Dressing up for the occasion is one of the first few things that can help your zoom fatigue because of the activeness and energy it brings on board. Drop your sleepwear for a day, and dress up as you would for an office, and you will feel the change. 

2. Avoid multitasking 

Multitasking may seem like the right option during calls because it allows you to do multiple things and save time. Writing a blog post or creating that marketing strategy may tempt you during meetings. However, doing that may be the reason why you’re feeling overwhelmed and tired during Zoom calls.

When you’re short on time, and you have multiple things on your to-do list, multitasking seems like the best option to get things done simultaneously. 

But research shows that multitasking reduces performance productivity by 40%.

Instead of doing multiple tasks while attending a Zoom call, block your time and focus only on the meeting. Remove any unnecessary distractions from your environment and resist the need to carry out other tasks while the call is going on. 

3. Change your call environment

If you’re having trouble concentrating on work or calls in your current environment, try changing it slightly. If you usually take calls on your workstation at home, shift to your lobby area or balcony. 

Go to a co-working space for a change of work environment; it might help you focus better.

Additionally, you can also make tweaks to your existing workstation by changing the cup you usually drink coffee in, adding more plants to your environment, or shifting your furniture for a different view.

Sometimes, even minor changes in your environment can change the way you work. It can significantly improve your productivity and concentration level, allowing you to enjoy the calls rather than feeling overwhelmed and exhausted.

4. Get up and walk when the camera is off

Having some movement between your Zoom calls is a great way to prevent yourself from falling asleep or feeling exhausted. It can be pretty compelling to turn off your camera and lie on the bed while the meeting goes on, but that will ruin your pace and productivity post call.

To avoid this, walk around your laptop, stretch a bit, maybe run on a treadmill or on the spot for 2-3 minutes. Hitting the refresh button with this movement is essential to overcome lethargy and introduce an adrenaline rush in the body. 

After this movement break, when you sit back on the call, you will feel energized and more focused, thus pushing away the potential of Zoom fatigue.

5. Rest your eyes between the call

Understandably, Zoom calls require you to stare at the screen for long hours at a stretch, as long as the meeting is in progress. This can strain your eyes, make them watery, and leave you feeling tired.

As a remote worker, you get little to no time during your work hours, where you’re away from your laptop. If it’s not the laptop, then it’s your phone. Both of them strain your eyes, and that’s one of the most significant factors to feeling overwhelmed.

To avoid this, close your eyes between calls, and make sure you have a balanced sleep at night. Close your eyes for 15 seconds after every hour to give them a break. 

You can also look away from the screen in intervals. Try looking outside the window or turning your focus to another point. The idea is to take your eyes away from the digital screen. It might seem weird at first, but it can improve your productivity and energy because now your eyes won’t feel tired.

Conclusion

Zoom and other video conferencing platforms are here to stay, and so is remote working. The fatigue caused through these frequent meetings can hamper your concentration, and productivity directly impacting your work performance.

Now that Zoom is not going anywhere; it’s time you adopt strategies that can help you maximize your proficiency and productivity during calls. Use these tips as starter points to overcome Zoom fatigue and boost your energy during meetings.

The post How to Beat Zoom Fatigue: A Guide for Remote Workers appeared first on SiteProNews.

If you thought your brand is social media savvy just because you run ads on possibly every platform, you are mistaken. Messaging apps are a hot new marketing tool and Facebook Messenger happens to be one of the most popular ones at that. This isn’t surprising considering the opportunity Facebook Messenger gives brands to build personal relationships and have one-on-one conversations with customers. 

So, look at this tool with a fresh perspective and maximize its potential to meet your business goals – 

Spread Awareness

Messenger’s Discover feature connects customers with businesses. People can now find nearby brands and have them feature right on their Messenger home screen. So, if you have a chatbot for your brand, this is how you can get it noticed and spread awareness. Instead of getting lost in the newsfeed clutter, you can get a dedicated spot in the Messenger app and make yourself easily discoverable. 

Discover has various categories ranging from entertainment and sports to news and events. As a brand, all you need to do is fill the Discover submissions form and get your chatbot featured.

Enhance Customer Service

Gone are the days when customers would write emails or dial a number in case of any queries. Now, people turn to chatbots or messaging services and expect quick turnarounds. Messenger lets you do exactly that and helps you take your customer service standards a notch higher.

What makes Messenger bots popular is its easy-to-use interface. You can centralize all communication and tackle customer queries in a timely manner. By automating customer service, your brand is accessible 24/7 and it also saves you time and money on manpower, equipment, and training.

So, activate the messenger function for your brand, link it to your profile and let customers reach you with a click of a button!

Engage with Potential Customers

Move over from the normal Facebook ads and engage with potential customers using Click-to-Messenger ads. What are they? Normal Facebook ads with a call-to-action usually read ‘Send Message’. On clicking, users can directly start a conversation with your brand. Convenient, isn’t it?

You can use this ad format to generate leads, offer coupons or discounts, encourage app installs or drive traffic to your website. This can be used to attract potential customers or even retarget existing ones. 

One thing to keep in mind while running these ads is to make sure the user understands that clicking the call-to-action will lead to Messenger and not a landing page. You can set expectations by stating it in the post caption or using a more specific call-to-action copy like ‘Start a Conversation’.

Retarget Customers

Launching a new product? While it’s important to reach out to new customers, what are you doing to engage your existing customer base?

You can use Messenger’s Sponsored Message ad format to retarget existing customers or those who have previously shown interest in your brand. 

Sponsored Message ads look exactly like the normal conversations on Messenger. The only difference is that they have a ‘sponsored’ label next to them. This is a useful ad format to reconnect with users who have had some sort of interaction with your brand, enabling you to give them that small push to take note of your new offer, product or service. 

Offer Branded Augmented Reality Experience

Imagine being able to deliver an immersive brand experience via Facebook’s Messenger platform. Whether it is getting customers to try a newly launched product or have fun with branded filters – Messenger enables brands to integrate augmented reality effects and entice users. 

This feature can be availed by opening ‘Camera’ in the Messenger app. Brands like Sephora, Nike, ASUS and Kia are already making the most of it by delivering interactive experiences.

The post 5 Ways Facebook Messenger Can Help Meet Your Business Goals appeared first on SiteProNews.