Let me start by saying that there is no perfect website. Not from an SEO point of view and not from any other point of view. I’m willing to bet that even the...
Category - Featured
Small businesses face a common challenge. According to the 2018 Goldman Sachs 10,000 Small Businesses Summit report, 70% of small...
“Each day, Google usually releases one or more changes designed to improve our results. Some are focused around specific improvements. Some are broad changes...
Despite all its benefits, SEO has one big shortcoming: it takes time. Time for new pages to index, time to write them, time to analyze results and competitors...
The digital age is transforming our civilization and taking it towards the knowledge economy. The term ‘knowledge economy’ was first used in 1960 and...
“The beauty of SEO is that, instead of pushing a marketing message onto folks who don’t want to hear what you have to say, you can reverse-engineer the process...
With so many businesses being launched everyday, how can you ensure that yours stands out? If your business has a good, first page ranking in search engine...
2017 was the year of black and white. Sleek clean lines. Minimalism. 2018 will be the complete opposite! In the past couple of months, you could already see...
Cramming an accurate description, emotional hook, relevant keywords, and effective call-to-action into 300 characters is a bona fide art form. Crafting...
SEO. Search Engine Optimization. Utter these words and you will hear all about traffic reports, traffic sources, traffic increases and so on. And that is great...
Around 15 years ago a new kid arrived on the block in the B2B marketing world, and it had nothing to do with a Wahlberg brother or a boy band from Boston. It...
They say that a picture is worth a thousand words. If the image is good, it can be worth just as many backlinks. Visual content has come to dominate the...
72% of small businesses say their top priority is increasing revenue. As you already know – that’s easier said than done. Gusto is an HR and payroll...
I’ve said it before: content marketing and SEO go hand in hand. No, you don’t have to choose. No, you don’t have to prioritize. No, you don’t have to separate...
If you own a local business, you probably seek the same thing every entrepreneur and marketer seeks. Profit. That’s the end result, but the journey can be long...