In the world of digital advertising, Google Ads has become an essential tool. From small businesses to large enterprises, Google Ads offers a wealth of...
Category - Advertising
Are you curious about getting your company directly in front of a highly targeted audience in 2023? Launching a Google Ads campaign can effectively extend your...
Targeted Ads are Stalking You. How Can You Avoid Them?
Targeted ads aren’t just annoying, they can also be harmful. A digital privacy expert shares five steps to avoid it. Targeted ads put people’s personal data at...
Logos are an important part of developing brand awareness and recognition for your business. After all, they are plastered everywhere from websites and social...
Creating a website for your business helps you showcase your brand to prospective customers. It can be very difficult to sustain your business without a...
Quality Score is a diagnostic tool or metric that gives you a sense of how well your ad quality compares to other advertisers. The score is measured from a...
You want more site visits but gaining them organically is time consuming. What to do? Consider pay-per-click advertising. Pay-per-click (PPC)...
Gaining widescale levels of consumer engagement in 2022 is nothing short of difficult. With more online users than ever before, the pool of potential is...
As a Meta partner agency, we spend about 3 million each year on Facebook ads. Last 2 years combined, we spent about 5 mil. The more I run Facebook ads, the...
Although you have launched your Google Ads search ads, your search ads aren’t appearing on Google search results when you perform searches using keywords that...
Advertising on Google can be a great way to reach new customers and grow your brand. But if you’re not careful, you could end up wasting a lot of time...
Google AdSense is a platform that allows publishers to earn money by displaying ads on their websites. There are different types of bids, some more valuable...
According to CNBC, Google is the biggest player with an estimated 29% of the market. Facebook comes in second with 24%. With the average time spent on a...
By now, most people who regularly use the internet and social media are accustomed to ads. Ads have become a standard part of online life, peppering the middle...
I’ve been involved in digital marketing with StubGroup for nearly a decade, and in that time, marketing platforms have dramatically changed. I’ve also...