As a B2B marketing discipline designed to create interest in products and services, Demand generation is indeed a complex strategy. Obviously, great sales...
Tag - lead generation
Sales. Lead generation. Downloads. When we talk about copywriting and its ROI, these are the metrics that we should be looking at. Unfortunately, they...
The reason why most small and medium-sized businesses do not get great results from their advertising and marketing is that in their marketing efforts they...
B2B lead generation in its traditional form consists of many outbound marketing activities; for example, ads, telemarketing, email marketing, and pay-per-click...