Countries around the world are gradually lifting the COVID-19 lockdown. Small businesses are getting ready to reopen their doors to customers. However, this...
Tag - marketing strategies
No one could’ve anticipated that 2020 would be the year a pandemic takes the entire world by storm. There’s no doubt that the Coronavirus has impacted...
Digital marketing is a mix of strategies that includes SEO, email marketing, search engine marketing, and social media among others. Of these, social media is...
SEO has become so pervasive in digital marketing strategies that you can rarely find a company that ignores it altogether. Just take a look at this query:...
To survive, businesses need to constantly come up with fresh revenue streams. By focusing on your existing customers and improving customer retention, you can...
Building a brand is not an easy task. However, digital marketing gives ample room for brands to build brand awareness in 2019. From new models of marketing and...
Many businesses turn to social media platforms because a lot of their customers spend their time scrolling the feed and talking with their friends. However...
What are the best strategies to grow your cannabis? Cannabis, also known as marijuana, is a plant that used to make a psychoactive drug for medical and...
It’s no secret that relevance is one of the toughest marketing challenges. When your message is on-target, it stands out and grabs your audience’s attention. ...
Gen Z cohort is slowly entering the marketing landscape and has started to replace the Millennials. The purchasing power of Gen Z audiences has been estimated...
In 2019, at least 80% of time spent online will involve either watching or sharing a video. Eighty percent. Put another way, eight out of every ten people you...
If there’s one thing every salesperson agrees on, it’s that nothing is worse than a sales slump. This is especially true in the summer when most...
For many years, Instagram has faithfully fulfilled the purpose of connecting families through heartfelt images. So it does not surprise us that it has also...
Achieving goals of any sort involves doing more of the right—and less of the wrong—things. Marketing and social media goals are no exception. How can you...
Word of mouth marketing brings over US$ 6 trillion in annual customer spending. As most people are more likely to buy a product or service recommended by a...